Write about javascript

Bold and italics can make your keywords stand out more with the search engines. As mentioned earlier, check your homepage with JavaScript on and off and take note of any missing elements (if there are any). Do better keyword research and understand search intent to connect the dots between your …

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You may be asked about link research in your marketing interview

Google will bring people to your website, but engagement can help return visitors and for instance sales promotions. SEO is not about one-time actions. It is a continuous optimization process. One crucial basis for optimization is valid data about user behavior. Regular monitoring is one of the key tasks of …

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Effect of keyword density on my search rankings

Another tip is to make sure you do your research and examine which terms to target before you set out. There has been much talking about links being a ranking factor. Many SEOs have only focused on content and On-Page SEO and neglected links saying: "We already know everything about …

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Learn more about Page speed and SEO

You don't necessarily need a large social media presence, just an active one. The more you engage with the local community by responding to comments and questions, the more your Facebook, Google+, Twitter and other social profiles are likely to appear in local searches. The days of hiring freelancers to …

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Header tags have been a hugely important part of SEO

One of the most important SEO factors nowadays is a website’s content. If you provide useful and actionable information for users, search engines will rank your website higher in SERPs. To keep search engines from ignoring your site, only use original content. Copying and pasting product descriptions from your …

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Its true content is the reality of optimisation

Social shares are important because they help your blog post get discovered, so getting more shares and Retweets on social media networks is never a bad thing for your SEO efforts. If your page title is too long (currently 400 to 600 pixels), it will get cut off in Google …

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Have a better chance of getting that click through

You should not only use social networks to acquire potential new customers, generate leads and build brand awareness, but also keep in mind the SEO benefits of having a brand presence on social networks. Setting up, planning and executing an SEO campaign might well seem like an insurmountable obstacle. The …

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Get help in evaluating potential link partners

It takes time to create high-quality content. That's why many people try to create content automatically. Unfortunately, that does not lead to good results. Google does not like thin content: When you're ready to scale your strategy, consider hiring a professional SEO agency or a highly skilled independent contractor. If …

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Technical aspects of building links

SEOs have a weird way to describe this voting process; they call it “link juice.” If an authoritative site, we’ll say Wikipedia for example, links to you, they’re passing you “link juice.” Instead of willy-nilly linking to pages from site-wide elements, like the top navigation or the footer …

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Ways to Build Backlinks

Search engine optimization is a tool to improve a web site’s visibility in search engine results. An optimized web site will help to keep your product or service in the first page or two of search engine results. After all, a web site doesn’t do much good if …

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An SEO copywriter should know which search queries are being used

This fact isn’t new: if your website loads slowly, a large portion of visitors will quickly leave. Keyword selection is the starting point of the small business SEO process. You must choose keywords that are directly relevant to your business, which people are actually searching for, and which aren …

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Review your web hosting experience

Brands are generally most interested in gaining follow links as opposed to no-follow links because they help to increase ranking positions. But there’s a problem that has come from this. For some time now, brands have been incentivising bloggers to add unmarked paid for follow links – which is against …

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Strategic Thinking and Tactics for SEO

If you want people to hang around your site, or make the purchases, your site should load in lightning speed, otherwise the users will not even give a second thought in jumping on to your competitor’s website. Pick your permalink structure wisely. Don’t change your permalink structure for …

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Consider a dedicated or virtual dedicated web server

Take a look at sites like the BBC and you ’ll see that they have huge and highly diverse links profiles. They’ll have links from massive sites but also tiny, spam sites. When a site is truly successful, it will lose control over all of its links. Thus, it …

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How Can I Create Engaging, Trustworthy Content?

It is essential that you create unique and valuable content that is a worthwhile read for users. Whatever your industry may be, tailor your content according to the needs of your audience. Beware, excessive linking, either internal or external can lead to the exact opposite results. Make sure that every …

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Revamp your URL to make it more SEO-friendly

With website analytics, you can hone in on your audience, identifying things like their interests, demographics, language, locations and behaviors. Understanding these elements can help you improve your website content. Google has made it apparent that site speed matter in search rankings, and today, with a bigger emphasis on the …

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Avoid buzzwords and technical jargon

Search Engine Optimization, or SEO, is an integral part of any digital marketing strategy. It is a crucial element in organically driving customers to your businesses via online platforms. In other words, it's modern day marketing! The type of content you use on a page also matters for indexing. For …

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Any SEO power you gain from links will be centralized

Site speed is an essential element of any campaign and for good reasons. You’ve also got to prioritize index and site structure when reviewing your technical SEO – obvious choices but absolutely paramount. Generally speaking, the more QUALITY websites that link to you, the better. More website links bring more …

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