Education is the best legacy when it comes to hits

Overloading your website with keywords is no longer as effective as it was in the past, and can often cause your content to suffer as a result. Successful search engine optimization does not consist of short-term actions to achieve good rankings rapidly. Rather, SEO is a constant process, in which …

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Don’t forget metrics

An authority website is a site that is trusted. It’s trusted by its users, trusted by industry experts, trusted by other websites and trusted by search engines. And, depending on how, or where you fell on the scale of white hat to black hat, article spinning. Webpages on HTTPS …

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Understand about landing pages

The blog posts that we build links to ranked very well and drove a ton of traffic for clients. Google’s featured snippet is a tool through which Google interacts with searchers. The more inputs Google receives from searchers, the better becomes its understanding of what they want. After many …

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Never underestimate the influence of ROI

Although not as important as they used to be, reciprocal links do still matter with Google. Reciprocate with similar websites and include keywords near the links on your site. Be Yourself. Write about what you know and make it a conversation with your readers. Keep it natural. People will find …

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What Makes SEO Careers Recession-Proof?

Google’s emphasis on links is the most significant area of overlap between its organic and local ranking algorithms. Fresh, relevant content offers a variety of benefits, both in terms of SEO and for business growth. To keep readers coming back for more, year after year, making relevant content that …

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Analyze your current website

Understanding the current health of your website from an SEO perspective is crucial to the beginning of every SEO campaign. The goal of negative SEO is to lower the rankings of competitor websites. This, they believe, will subsequently elevates their own rankings once the competition is out of the way …

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Do you struggle with optimizing your posts for search?

In Search Console, there’s a report called Links to your site which can show you the domains linking to you. Take a look at them – if you are happy with what you see, all is good. If you’re shocked by what you find, you will need to take …

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Why is citation consistency increasingly important?

Google values relevancy to the user's search more than it values pure LINK Authority. When the content answers the question of the search better than the other results (according to Google), it will rank higher if it has a decent link profile for that search result. For those who can …

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How can this help your own website?

All business websites are different and there is never any ‘One Size Fits All’ solution to how you should be structuring your SEO campaign or the types of SEO services you should be employing. Google wants to know about the keyword usage. You should ensure the keywords are properly applied …

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Google retrieves the most relevant pages from its databases

Focus your time and energy on big-picture items that influence your SEO. These begin with the all-important user experience, great quality content, and relevancy to your website. Of course, the mechanisms that tell search engines about your site are crucial; quality subject matter comes from the depth of your content …

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Boost Your Popularity in the SERPS

Putting a Rel Author tag in all of your published posts would mean that you’re putting your reputation on the line. TD-IDF means that content should include different phrases and that some of those phrases should appear more frequently than others. Authority is created over time. It can't be …

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Breathe easy

Over the past few years, one of the most common phrases in SEO has been content is king. Quality content that is original, well written and relevant is integral for any website and business or company. As you dedicate more time to generating better content, driving traffic, and conversion, there …

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Becoming an SEO thought leader

To understand your website, Google must be able to read it. In order for this to be possible, you must make sure that your website is text based behind the scenes. In this sense content is king. Backlinks can also come in different forms; do-follow and no-follow. A do-follow link …

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Optimize for people

Repurposing your content is not just a way to offer your blog post in a different format, but also a great way to rank it on a different search engine like Slideshare. The key is to consistently deliver value so that people come to your site for answers. And this …

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Link Intersect for SEO

Most SEO firms will tell claim it takes 4 to 6 months to start seeing results. It varies wildly but that’s generally in the ballpark for most projects. Note that SEO results are cumulative & escalate over time. If you’re getting positive results after 6 months these will compound …

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Not all internet searches lead to sales

A fantastic and free way to get new ideas for keywords in your niche is by using the data Google gives for each search. After you do any search in Google, you’ll find Searches related to it at the bottom. Can you use any to improve your content? If …

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