Carve out time for concentrating on citations

Websites that continuously pour their heart and soul into all facets of SEO will perform better than competitor websites that do not. To start with a mental image and analogy, think of internal links like veins in your website analogous SEO circulatory system. Their role and function are equally as …

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Expand your conversion rates as necessary

Interior links within your site will improve SEO; Sitemaps are a great way to generate internal links and make your website better too! But the blogging holy grail is just this: A quality blog improves your Google ranking, which will draw leads to your website and encourage them to make …

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Links are still the most important thing

By correctly using header tags in the following order H1, H2, H3, H4 all the way to H6 (if necessary) when inputting copy, you’re helping crawlers navigate each page of your site easily and understand its content. Heading tags are also a great way to break up the copy …

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Make a good use of plugins

The SEO method involves not only making an adjustment to the website itself but also work on the wider internet to build a site's authority and position. There is no registration or fee. When we take this approach, we are rewarded by Google since this meets their quality guidelines. If …

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Start simple, but don't forget analysis

Search engine optimization, while a very technical practice, is a marketing function—and it needs to be treated like one. Being an authority in your niche is all about having the knowledge and expertise of the field you’re in. Being so will help you gain the trust of your …

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Measure and Improve by paying attention to SERPs

After Google’s Panda update, there was a massive shift in what types of results appear in SERPs. As a general rule of thumb the more words in the query the easier it is to rank for that phrase. This is certainly not an absolute but has been the case …

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Here's what industry insiders think about stickiness

Some e-commerce systems will create different urls for product variations, such as colors, sizes or quantity. This generates a lot of duplicate content, since only minor details are different between each page. Also, it is not user friendly since, it would be better to show a user all of the …

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Structure your content to meet your SEO needs

By keeping the site’s underlying code clean and up-to-date, developing a stable site architecture, and maintaining excellent file and resource management practices, you can help guarantee quick-loading webpages for your site’s visitors. Giving readers relevant information and links to interesting third party websites is definitely the easier of …

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Mobile Search Continues to Rise

Setting up a successful SEO strategy can be quite hard. Investing in your skills will definitely pay off though. SEO is the process of driving traffic from the ‘organic’, and ‘paid’ sources to win the rat race of ranking on search engine result pages (SERPs). If you’re looking to …

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Keep the length of your post in mind

It’s possible to rank number one for many keywords that have no real ROI. Instead, you should focus on metrics that bring conversions. The true goal of SEO should be to engage customers and deliver conversions, and that cannot be accomplished with the artificial tactics used in traditional SEO …

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Usurp The SERP

Every page of your website (if optimal) represents an opportunity to rank that page and dozens more when combined with SEO best practices. Make sure to link not only to external sources but also to your own blog posts as well. Try to include these internal links as early as …

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Write short and concise sentences that are easy to understand

HTTPS stands for ‘Secure’. It means all communications between your browser and the website are encrypted. Switching to HTTPS will help you stay in Google’s good books. Why is that? Well HTTPS is a far more secure system for your website to operate. It goes without saying that search …

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On-page factors

There are an awful lot of people making obscene amounts of money online, compared to traditional business owners by pushing unethical SEO techniques or black hat SEO if that’s what you prefer to call it. Why do they do it? Simply because it works and it is making them …

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Promote transparency and foster trustworthiness on your site

You need a clear strategy on your most profitable keywords. You also need to determine whether you need a strong focus on your local market or if you should be targeting keywords nationally. The SEO services that businesses prioritize, the challenges they face, and the benefits they target determine how …

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How much time and effort are you putting into an SEO campaign?

As other search engines become the default Web browsers instead of Google, it makes sense to optimize for those search engines as well. Try to improve your site speed and page load times, and make sure that your site is mobile-optimized to maximize your chances of getting sitelinks on mobile …

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The after-Penguin effect

In the era of internet, where approximately three billion people on this earth have access to the internet and approximately one billion websites are in existence and nothing is worst than decelerated loading website. Consequently, web users have become habitual to short attention spans and they switch to another website …

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How to Use Google Plus to Get Better Rankings

On-Page Optimization undoubtedly is a pillar for SEO. If even one pillar fails in having solid base, it will definitely collapse. Hence, On page optimization is a very important aspect of successful Search Engine Optimization. Whether it’s crawling of search engines or indexing the pages or may be improving …

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Mobile optimization

An effective link building strategy that simply makes a lot of sense is fixing broken links on your site and on sites that you’d like a link from. Your first step is to look for broken links on pages that interest you. After finding the links that go to …

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If the clicks keep rolling in, you don't ask questions

Look for resources that deal with similar topics to your own site. You may find many Internet projects that not in direct competition with you, but which share the same topic as your site. Try to approach the site owners. It is quite possible that they will be glad to …

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Look for scraped content on your competitors' site

When you delete a page (or post) from your site, you delete one or more URLs too. That old URL, when visited, will usually return a 404 not found error. But is that what you wanted? Maybe that page should be redirected somewhere. But all too often, when we want …

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Too Many Outbound Links with Keywords

The key to link building is RELEVANCY. Therefore building links in niche directories and directories attached to informative websites relevant to your industry are beneficial for you. Organic traffic is free, which is why it is best if you focus on attaining it for your web page. Local businesses can …

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Use unique page titles on all pages throughout your website

Launching a new website without putting 301 redirects in place is literally committing SEO suicide. Not only will you lose all of your past SEO history, your rankings (and traffic!) will plummet. Always, ALWAYS 301 redirect your old site pages to your new ones to let Google know where your …

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Are Press Releases right for SEO?

Most SEO’s (and dare i say internet marketers) fall victim to optimizing too heavily for traffic, and not conversion. Successive Google algorithm updates have seen the nature of SEO change radically. Where once processes such as keyword stuffing – cramming words that are popular in Google searches into your website …

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